Be Free Be Sxm: more than a brand, a state of mind

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Emilie Puit, 30, and Laurine Brunot 29, have created a clothing brand to share their thirst for freedom and their experience of the island. After a “giant brainstorming” their friends validate the brand name, Be Free Be Sxm and the logo. The two young women then build up a small stock thanks to their personal savings and start selling their products on the markets, especially on Tuesdays in Grand Case. They opened a boutique in October 2016, at the Blue Martini (Grand Case).

Beyond a brand, Be Free Be Sxm is above all a way of life. “I have traveled a lot, and for me Saint-Martin is one of the last places where you can be free. Here we have much less constraints, routine and above all the possibility of entrepreneurship. Abroad you need visas and in mainland you need more resources. ” consider Emilie. More details on www.soualigapost.com

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